YouTube Suggested Ads and Videos

It may already be obvious, but YouTube caters to its audience through ads and suggestive content. However what is impressive about this is the timing and predictability of YouTube. YouTube can suggest related videos to you through category or tags, but more than often you may be drawn to a new creator. This creates a cycle where you continue to find new things that interest you so you're on YouTube for long periods of time. YouTube's audience today is especially big, with so many different companies and creators supporting their product on it, nearly everyone has seen the YouTube logo.

When you watch a video from your creator that's sponsoring a product, the product will appear on your screen as promotion. Same thing happens when you watch a certain type of video that centers around an object. When I watching a video on guitars, an ad for picks came up. We may choose to ignore these messages but they do have an effect on us eventually. Without evening knowing it we may start to think a certain product is better than the rest and buy it just because we see it so often. When watching YouTube, you're guaranteed to see at least one ad every few videos.

The suggestive content that shows up on your recommended page is also timed. Similar types of videos that may grab your attention are shown, and there's a pretty good chance that you'll watch at least one of the videos that YouTube suggests for you.

Overall this advertising technique is fairly simple, one could argue that YouTube is just giving what the viewers want to see, but what if we want to see these ads and videos because we're shown them all the time?